Sessions

All Sessions
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  • All Tracks
  • Networking Sessions
  • The £5K Pitch
  • For: Start-ups
  • For: Business Professionals
  • For: Business Owners
For: Business Owners
The 7 Deadly Sins of Accounting in Business
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query_builder 11:30 - 12:00
place Seminar Hall 2
card_travel Seminar
mic English
The 7 Deadly Sins of Accounting in Business
A Finance Director, who we call Bob, was at a leading commercial consumables company. The Finance Team struggled to sustain the trust of their peers when reporting due to consistent inaccuracies. This was due to multiple manual factors, leading to severe bottlenecks in the business. So, come and find out what might be holding your finance team back…

What you'll learn:
  • How a fresh approach and potentially a new finance system can help move your business forward
  • Genuine real-world takeaways to go back to the office to improve efficiencies now and in the future 
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For: Business Owners
PR Blueprint: How to Leverage the Media and Influencers to Experience Exponential Growth
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query_builder 12:15 - 12:45
place Keynote Hall
card_travel Keynotes
mic English
PR Blueprint: How to Leverage the Media and Influencers to Experience Exponential Growth
When starting a business or bringing a new product or service to market, there are some key things you need to prepare before you hit the launch button. Alison will provide you with the blueprint her award-winning PR agency, Adia PR, has used time and again to help their clients experience exponential growth in a short period of time. 
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For: Business Owners
Lead Generation 101
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query_builder 12:30 - 13:00
place Keynote Hall
card_travel Keynotes
mic English
Lead Generation 101

Do you have a consistent pipeline of sales leads? Do you maximise all available channels to generate new leads online? And do you know how to convert your leads once you receive them?
In this engaging talk, influential entrepreneur Mark Wright will teach you first hand his secret to lead generation success, providing you with practical information that you can implement into your own business.

What you'll learn:

  • How to generate leads online using digital marketing
  • How to create sales funnels
  • How to convert sales leads to maximise ROI
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For: Business Owners
How to grow your business both nationally and internationally through franchising.
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query_builder 13:00 - 13:30
place Seminar Hall 3
card_travel Seminar
mic English
How to grow your business both nationally and internationally through franchising.
Is your business the next McDonalds or Starbucks?
Franchising can be a very effective way to expand your business and reach a national or international market place. However, it is not an exercise you should enter into lightly, your franchisees will invest heavily in your sector knowledge and expertise, you therefore need a clearly thought out strategy and a carefully crafted suite of support documents and systems. Most importantly you will require a recruitment strategy to find new franchisees and a consultant that can work with you to build your network.

What you'll learn:
  • How to successfully build a franchise network
  • Generate millions of pounds in franchise revenue 
  • How to thoroughly document a franchise system
  • Develop an effective franchisee recruitment strategy
  • Recruit and retain the best franchisees
  • Turn a local businessinto a global brand!
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For: Business Owners
Starling Bank: Helping Business Fly
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query_builder 13:00 - 13:30
place Keynote Hall
card_travel Keynotes
mic English
Starling Bank: Helping Business Fly
Small business owner, contractor, freelancer – whatever your working life looks like, Starling Bank's award winning business banking could be just what you need to take your business to the next level. With world-class features that save you time and money, including no monthly fees and speedy set-up, you can run the show from the bathtub to the boardroom. Hear from Jade Evans, Business Advocate at Starling Bank to learn more.
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For: Business Professionals
What consumers love and hate about complaint handling
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query_builder 13:00 - 13:30
place Seminar Hall 2
card_travel Seminar
mic English
What consumers love and hate about complaint handling
Helen will share stories and anecdotes from consumers about what they love and hate about customer service and complaint handling. You'll discover how not to fall into these traps and offer more in your customer-facing business. Helen will also share tips on how to look after your staff so that they look after your customers, and how you can exceed customer expectations – with positive examples of when big and small businesses have done this.

Challenge what you currently do. Develop and improve how you treat past, present and future customers and how you can make the experience better for them.

You will learn how to:
  • Maintain and increase customer loyalty
  • Reduce complacency among staff and improve their productivity
  • Future proof the sales process
  • Keep your customers coming back for more of the same excellent service. 
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For: Start-ups
How I created 2 global social media brands with zero finance
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query_builder 13:45 - 14:15
place Keynote Hall
card_travel Keynotes
mic English
How I created 2 global social media brands with zero finance
Alex will explain the growth hacks he used to amass over 40 mililon followers on social with zero finance. 

You will learn:
  • Why it's important to work outsides the lines of 'convention'.
  • How to use the algorithm to your advantage. 
  • How to increase your brands social media visibility without spending a fortune.
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For: Business Owners
Love your Accounts: How to make banking and accounting work for your business
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query_builder 14:45 - 15:15
place Seminar Hall 2
card_travel Seminar
mic English
Love your Accounts: How to make banking and accounting work for your business
As a business owner you have to wear many hats, and when it comes to your banking and accounting it can often feel like the worst fit. You have a love-hate relationship with your finances and when you are having to plan for the future it can all be a bit daunting.But what if we told you that with some simple tools you can transform your banking experience and get back on good terms with your accounts.
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For: Business Owners
The 3 keys to help your business work smarter
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query_builder 14:45 - 15:15
place Seminar Hall 3
card_travel Seminar
mic English
The 3 keys to help your business work smarter
There is so much that goes into making your business successful. Having the right PEOPLE, PROCESSES and TECHNOLOGY working together is key to delivering a quality service. Find out how these 3 keys play a major role in your business and what makes you unique.

Come along to learn how to implement technology that your people will love to use & improve your business, learn some practical tips on process mapping and discover some technology that can help your business work smarter.


What you'll learn:
  • The importance of People, Process and Technology in your business
  • How very small changes can deliver huge results & save lives!
  • Enable your people to use the technology and deliver the results. 
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For: Business Owners
70% of brands fail in the first year: change that. Truly understand your customer to succeed.
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query_builder 15:30 - 16:00
place Seminar Hall 3
card_travel Seminar
mic English
70% of brands fail in the first year: change that. Truly understand your customer to succeed.
Learn the techniques used by leading global giants to grow their brands in a new consumer era; understand what you can achieve quickly and cost effectively to gain real competitive advantage.

This is the era of 'tweakment' - true innovation is rare...this is the age of adapting, flexing and differentiating through adding value at key, meaningful moments...but how do you know which moments? How can you really know what these moments are and what matters at each point? Who are your competitors from your customer's perspective? What can you learn from them...and how can you surpass them to drive growth? Simple: You get feedback - honest feedback. You listen, learn - you grow. 

What you'll learn:
  • The importance of understanding your customer
  • The importance of 'Tweakment': meet needs, delight and differentiate to succeed
  • Practical ways to gather customer insight, to really understand your customer at all touchpoints - what are their purchase decision hierarchies? What will they trade off? What can't they?
  • New ways of looking at competitors - who are they - really?
  • How to react to feedback: what you need to hear may not be what you want to hear
  • How market research, deep consumer understanding, can deliver the 'edge' you need to grow your business 
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