Sessions

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  • All Tracks
  • Networking Sessions
  • The £5K Pitch
  • For: Start-ups
  • For: Business Professionals
  • For: Business Owners
For: Business Owners
Business: the successful way
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query_builder 11:30 - 12:00
place Keynote Hall
card_travel Keynotes
mic English
Business: the successful way
Are you finding business frustrating? Fed up with the seemingly endless need for money to make your company more visible? Are you despondent with disloyal and fickle customers?

Running a small business IS tough and it definitely challenges us, but there IS a better way.

Ben Kench, author of Selling for Dummies and the UK's #1 Sales & Business Growth Specialist will share simple yet powerful 'tweaks' that when applied to your business will have a dramatic impact.
Do not miss this enlightening and entertaining seminar where Ben will show us exactly how to achieve all of this and more. In today's age 'there is a better way.'re finding business frustrating?

You will learn:
How to get more of your customers coming back for more
How to get new enquiries with minimal advertising or marketing
How to make more profitable deals

 
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For: Business Owners
How stress to our nervous system affects you and your business
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query_builder 11:30 - 12:00
place Seminar Hall 2
card_travel Seminar
mic English
How stress to our nervous system affects you and your business
Connecting the dots between how you feel and how you function. Why do 85% of the working public have musculo-skeletal problems and why is back pain the number one reason for sick days. What is the answer? How can you take control and proactively improve your own physical and mental wellbeing. 
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For: Business Owners
Effective listening, asking the right questions & when to shut up. How to listen - the key to selling!
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query_builder 11:45 - 12:30
place Sales Workshop Hall
card_travel Workshop
mic English
Effective listening, asking the right questions & when to shut up. How to listen - the key to selling!
Listening: The sales skill which gets forgotten in the digital age! Its been long said that we have 2 ears and 1 mouth but how many meaningful conversations do we have with our customers.

How often do we quote without really understanding our clients true needs? I'll discuss how to listen more effectively and get the most from your sales interactions.

What you'll learn:
  • How to uncover a clients true needs
  • When to sell and pitch, and when to listen
  • How to encourage your customers to share their true needs
 
You'll be able to convert more sales, upsell more often, gain longer contracts, and develop deeper longer term client relationships 

 
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For: Start-ups
Get started with analytics
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query_builder 11:30 - 12:30
place Google Digital Garage Hall
card_travel Workshop
mic English
Get started with analytics
For small business owners and aspiring social media marketers who want to understand the role of web analytics and what 'data driven' decision making means for a business. We help you understand the insights available from different platforms, how to interpret them and how you can use this knowledge to grow your business.

1. The role of web analytics in online marketing and what 'data-driven’ decisions mean for a business
2. Understand the different insights available through online analytics platforms
3. Learn how to interpret data and how to take action on it to help a business grow
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For: Business Professionals
Hitting the Mark - The Key Findings
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query_builder 11:45 - 12:30
place Digital Marketing Workshop Hall
card_travel Workshop
mic English
Hitting the Mark - The Key Findings
Gain insight into the winning tactics practiced by leading ecommerce brands and learn from those common pitfalls  to avoid. By taking a deep dive into our key findings you'll also get an exclusive look at upcoming trends in the market.

What you'll learn:
  • Insight into the marketing trends that are about to take the ecommerce industry by storm
  • Discover how to become market-leaders
  • Unlock the secrets to breaking international markets with a look at top brands around the world
  • Understand how to create a cohesive, customer-centric, marketing strategy that helps you stand out from the crowd 

Not content with simply telling you this, we want to show you the channels, integrations, and tactics you can adopt to make the CX dream a reality.  
 
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For: Business Owners
How to support mental health in the workplace
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query_builder 11:45 - 12:30
place Leadership & Employment Workshop Hall
card_travel Workshop
mic English
How to support mental health in the workplace
In order to drive a positive culture of support and understanding of mental health across your organisation, employees need to feel empowered and educated in recognising the signs and symptoms of mental health problems and how to respond and support, enabling concerns to be addressed before they escalate.

60% of UK employees have experienced a mental health issue due to work or where work was a contributing factor. This can impact business, the Office of National Statics reported that 15.8 million days were lost to sickness absence caused by Mental Health Problems in the UK in 2016.

The second biggest financial impact is presenteeism, employees who turn up to work but are unproductive. The Centre for Mental Health estimate the cost of presenteeism to the UK economy each year is £21.2 Billion. This workshop will provide key information on how you could support employees in your organisation.

Anyone who attends this free workshop will also receive a 20% discount on the Mental Health First Aid 2 Day qualification (Adult or Youth workshop) delivered by Optimal PBS at various locations across Yorkshire & Lancashire.
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For: Business Owners
Introduction to the grant landscape
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query_builder 11:45 - 12:30
place Funding Workshop Hall
card_travel Workshop
mic English
Introduction to the grant landscape
In this workshop we will give an overview of the current funding opportunities available to innovating SMEs to support their R&D activities. We will also cover the application process and share some hints and tips for putting together a successful bid.
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For: Business Professionals
Building Brand You
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query_builder 12:15 - 12:45
place Keynote Hall
card_travel Keynotes
mic English
Building Brand You
Carl has built his multi-million businesses by building his personal brand, and has appeared in every national newspaper, TV station and across the media. He will share his story, and how you can do the same to make it easier to attract and keep customers, build a business, and open new doors. 

You'll learn:
  • How to identify the 'why' behind your personal profile
  • How to approach the media with confidence (without an expensive PR agency)
  • How to convert this into demonstrable business results

You'll leave with increased visibility and exposure, find it easier as an individual and as a team to attract and keep customers, and open opportunities for investments, new ventures and to meet other influencers.
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For: Business Owners
Cash is king, get paid on time!
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query_builder 12:15 - 12:45
place Seminar Hall 2
card_travel Seminar
mic English
Cash is king, get paid on time!
The impact of late payment has on small business and the pressure it places on cashflow. How to avoid the pitfalls for managing your payment terms giving your self the best possible chance to get paid on time. Small business are not alone when tackling late payment and unfair payment practice , the Small Business Commissioner is there to help.

What will you learn:
  • The impact of late payment on small business
  • The importance of managing cashflow
  • Best practice for getting paid on time
  • How to access the free support of the Small Business Commissioner if you encounter payment problems
  • Understand the contract and terms and conditions that you have signed up to
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For: Business Owners
The Do's, Don'ts and Myths of Basic Cyber Security
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query_builder 12:15 - 12:45
place Seminar Hall 3
card_travel Seminar
mic English
The Do's, Don'ts and Myths of Basic Cyber Security
Going over some of the basics that can are important for both businesses and individuals.

I will aim to make the world of cyber security a little simpler. Most of what can be done by a business for security can be done by an individual too, working to improve overall data protection.
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